vice president Kamala HarrisThe campaign reportedly spent $1 million on TV hosts and producers Oprah Winfrey For organizing his rallies and interviews Presidential election campaign
In September, Winfrey interviewed Harris at a “United for America” rally in Michigan, where Hollywood stars such as Jennifer Lopez and Meryl Streep showed their support via virtual presence, drawing hundreds of thousands of spectators.
According to a Fox News report citing the Washington Examiner, HarrisThe campaign spent $15 million on “event production,” with $1 million allocated to Oprah Winfrey’s Harpo Productions.
The Washington Examiner reported that Harris’ campaign has devoted substantial funds to media appearances and event production. A significant expense was a six-figure sum for a set used during Harris’ appearance on the “Call Her Daddy” podcast. Hosted by Alex Cooper, the podcast covers topics such as relationships and sex. Despite the investment, the interview has garnered more than 800,000 views on YouTube since its release in October. By comparison, President-elect Trump’s appearance on “The Joe Rogan Experience” podcast has amassed over 47 million views.
US LIVE | Kamala Harris and Oprah Winfrey Team Up for High-Profile Virtual Rally | Michigan
“Money can’t buy you love or a good candidate,” Republican strategist Brad Todd commented to the Washington Examiner, as quoted by Fox News. He added, “Advertising is an important source of information for swing voters…it certainly makes a difference, but it is not enough. It doesn’t matter if you have the wrong message and it’s not delivered in a compelling way. What her campaign was missing was any attempt to break the unpopular administration of which she was a part. “
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